Showing posts with label product placement. Show all posts
Showing posts with label product placement. Show all posts

Friday, June 3, 2011

The Magic Ball


So Vtech invented the Move and Crawl Ball or as it is known in my circle of moms, The Magic Ball. They are doing a terrible job of marketing it so I wanted to throw them a bone.

The Magic Ball has taught many babies, including Baby Crawfish, how to sit up within days of purchasing. I know it sounds crazy. If your child is around the time where they should be learning how to sit up or are trying and just have not gotten it yet…get the Magic Ball.

The Magic Ball is the perfect height to get them that little bit of steadiness and confidence that the child needs to figure out how the sitting up thing works. Once they get the idea, they are good to go.

The ball also rolls around by itself so now that Baby Crawfish crawls, it moves around and she chases it giggling away. There is something about it rolling by itself that she finds hysterical and fascinating.

For just $14.99 at Babies R Us, you can get a Magic Ball that sings, counts, makes animal noises, teaches shapes, rolls, lights up and has taggies. The packaging says promotes sitting, but I have been amazed at the results.

I make a motion to change the name of the Move and Crawl Ball to the Magic Ball. Any one second?

Monday, May 16, 2011

And the winner is…

And the winner for the Lead in Battling the Stomach Flu goes to…Mommy!


I am so honored to receive this award. There were times when I didn’t think I was going to be able to pull through, but after loads of laundry, nights without sleep and even the cat throwing up…I did it!

First of all, I want to thank my mom. She taught me, by example, how to care for a sick family. No matter how sick mom is she can power through to care for the rest of the family.

I would like to thank my supporting cast including Pedialyte, Gatorade, Pepto Bismol, Clorox, Lysol, and Tide. Without such a great supporting cast I couldn't have risen to the challenge.

WebMd, Google and the 24 hour hotline at Ochsner were my inspiration for this role. The information that you shared with me was invaluable and armed me with the resources to get the job done.

Lastly, I want to thank my fans Hubby and Baby Crawfish. This was a challenging role but was great experience in helping me to prepare for the next.

(Elevator music begins)
(Exit stage left)

Thursday, April 14, 2011

Use Marketing Powers for Good Not Evil

This is an old post that was very popular, that I am reposting with an update. The couple who were fundraising have been blessed with a child! Check out her blog post with the story of how it happened.

Originial Post:
Mommyhood is an amazing and exhausting experience. I wish that everyone, who wants to, could be blessed with the experience. It breaks my hurt to think of a childless mother.

A Facebook friend I went to college with posted on her wall to buy Burpies for Babies. As a mommy who loves to check out baby gear, I clicked the link and was surprised at what I found.

The link goes to a couples blog which details their path to become parents through adoption. Burpies for Babies is a way that they are raising funds to help pay the costs for an adoption.

For just $10 you can get a handmade (and very cute) burp cloth to help this couple from Shreveport, Louisiana. I don't know this couple but hope you can join me in helping them to achieve the most rewarding job of being a parent.

Check out their blog for more of their story and to purchase a Burpie for Babies. Also like them on Facebook.

Wednesday, March 9, 2011

A Job Well Done- Marketing Sophie The Giraffe

If you are a mom to a drooling baby who appears to be getting teeth but there are no factual signs of teeth, then you know everything goes in the mouth. Finding the perfect chew toy that can occupy their hands and mouth at the same time and not be your hair, cell phone, car keys...is quite the challenge.

Baby Crawfish was given Sophie the Giraffe as a baby shower present. At the time that I received her she was just a cute little chew toy that a few mothers recommended to me, I did not know the power or controversy that she possesses.

Baby Crawfish is in LOVE with Sophie. I don't know what makes her magical but she is and it works I am not asking any questions. I am going with it and always have Sophie on hand at all times like I she has trained me to do. The controversy comes in is that Sophie is $25. People, including my mother, gawk at how expensive that is for a chew toy and that it looks like a dog should play with it. Let me share my view... I don't care!! Sophie's magical powers allow Baby Crawfish to be quiet and well behaved just about anywhere we go. If those magical powers cost $25, do you take debit?

Through fantastic celebrity endorsed product placement, Sophie has become a status toy. Parents who don't have her want her for their child because not only does their favorite celebrity baby with a food name have her, but the baby two cribs over at nursery does. This is the start of the child's need for the most popular toy and the cool tennis shoes. Bravo to Sophie's marketing team. Your product placement has led to Sophie being the number one baby toy for 30 years!

The LA Times did a fantastic article on the powers of Sophie, http://www.latimes.com/features/home/la-hm-sophie3-2009oct03,0,2251259.story.